by awiggins | Nov 20, 2024 | Uncategorized
Episode 246 It’s a Jami and Sara episode this week as they discuss the importance of endings, their favorite (and not-so-favorite endings) as well as the six different types of endings. Spoiler warning for these books/shows we discuss: Extraordinary Attorney Woo...
by awiggins | Nov 13, 2024 | Uncategorized
Episode 245 Ines Johnson joins us and shares strategies for book marketing in the age of direct sales. We discuss: Testing and tweaking to increase backlist sales Importance of thinking of your customer in marketing to create a personal connection Effective ad...
by awiggins | Nov 6, 2024 | Uncategorized
Episode 244 Is it too late to plan holiday promotions? Nope. You still have plenty of time–and holiday promotions don’t have to be complicated or time-consuming. We delve into what tactics we’ve used and found effective for marketing to cold, warm, and hot...
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