Episode 205
This episode is all about harnessing the power of direct connection with your readers. Matt Briel from Lulu discusses the value of direct sales as we move away from a distribution-first publishing model.- Importance of owning customer data
- Why you should start building your direct audience even if you only have one book
- Using Lulu for Kickstarter fulfillment
- Order Import Tool: upload csv files for order fulfillment of crowdfunding or direct sales that Lulu prints and ships for you
- New features that are coming to Lulu, including ribbons and endpapers
- Lulu’s website plug-ins for direct sales
Recent Comments