Episode 014 / Joe Solari joined us this week to help authors create a financial plan for getting through Covid-19’s economic repercussions. We talk about short and long-term strategies and mindset issues for indie authors.

You can find show notes and links at wishidknownforwriters.com.

Joe Solari is an author, entrepreneur, and consultant. He graduated with a BFA from the School of the Art Institute and an MBA from Chicago Booth School of Business. Joe helps authors create business systems.

In this podcast episode, you’ll discover:

  • How the economy cycles and what to do if this your first economic downturn 
  • Strategies for the short term, including continued production of content (story drafts) as well as stress testing your business 
  • Why cash flow is important in the short term
  • Long-term strategies
  • Fundamental shifts in marketing that may come in the future 
  • Considerations around releasing books right now
  • What Joe wishes he’d known about getting through an economic downturn
  • Benefits of being your own boss during this time

Links: 

Joe Solari – author business stress test link is on the home page