Episode 014 / Joe Solari joined us this week to help authors create a financial plan for getting through Covid-19’s economic repercussions. We talk about short and long-term strategies and mindset issues for indie authors.
You can find show notes and links at wishidknownforwriters.com.
Joe Solari is an author, entrepreneur, and consultant. He graduated with a BFA from the School of the Art Institute and an MBA from Chicago Booth School of Business. Joe helps authors create business systems.
In this podcast episode, you’ll discover:
- How the economy cycles and what to do if this your first economic downturn
- Strategies for the short term, including continued production of content (story drafts) as well as stress testing your business
- Why cash flow is important in the short term
- Long-term strategies
- Fundamental shifts in marketing that may come in the future
- Considerations around releasing books right now
- What Joe wishes he’d known about getting through an economic downturn
- Benefits of being your own boss during this time
Links:
Joe Solari – author business stress test link is on the home page
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